In 2010, although the number of relay exports decreased, the export value increased, indicating that the added value of export relays has increased, that is, high value-added relays have significantly increased their share in the export volume. The high value-added products in the relay industry have been greatly improved, and they have gradually replaced imported products in some areas.
During the'Twelfth Five-Year Plan' period, the relay industry will be in a state of'increasing volume without decreasing trend, and improving quality with each passing day.' With the gradual implementation and deepening of my country's ten major industry revitalization policies, the demand and application areas of relays will continue to expand while consolidating. Traditional electromechanical relays will still maintain a growth rate of no less than 7%-8%, solid state relays will grow at a rate close to 15%, and special relays will develop rapidly at a rate of more than 20%.
The pace of my country's relay industry transition from a'manufacturing country' to a'creating country' will gradually accelerate, and the situation from export-driven to domestic demand and exports going hand in hand will become increasingly prominent, especially after the improvement of products, the trend of domestic demand will become clearer.
In the process of optimizing and upgrading, enterprises should quickly shift from being "products" to being "quality", and from striving for "market and orders" to striving for "profit and brand". Only with good quality can there be more orders, more market share, better brand image, and greater profits. Brand image is a necessary condition for the sustainable development of a company. Only by starting with "products" to improve "quality", with "quality" establishing a "brand", and embarking on the road of brand economic development, can companies cultivate and condense their true core competitiveness.
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